Prestone Launches New Microlearning Series for Field Technicians and Sales
Prestone Products Corporation rolled out a new series of 4-8 minute eLearning modules covering their anti-freeze/coolant products for light-duty and heavy duty vehicles, and their windshield wiper fluid. The series focused on field technicians using the products, and salespeople in retail stores that handle Prestone products, making them more knowledgeable about the underlying technologies, proper usage, and resulting benefits. Prestone had developed initial versions of certain modules themselves, and sought Illumina’s help with making the modules more engaging. Illumina redesigned the graphic look, added new interactivities for learners, and created new animations to illustrate key points. Illumina has enhanced all of Prestone’s initial designs, and also created completely new modules to cover new products and topic areas.